Rubén Darío Villa
Meet our artist
Guest Artist
- Visual Arts
About
Region
USA
Born in San José, CA Rubén Darío Villa, also known as “Mr. Fúchila,” is a first-generation Chicano artist, designer, curator of culture, story teller, community builder, and eternal side-hustler. He holds a BFA in Graphic Design and a BS in Sociology from Santa Clara University (2010). After 12+ years at Apple and Google, he pivoted into an independent curator of culture based in Gilroy, CA. Day to day, Villa is a freelance graphic designer, brand strategist, artist, speaker, writer, and active community leader in the South Bay Area devoting 120% of his time to empower minority and women-owned businesses and non-profits and mentoring Latinx youth looking to break into the Silicon Valley.
Villa sits on the board of Digital NEST, a local non-profit training Latinx youth in rural communities to kickstart a career in tech. Villa is a Gilroy Arts and Culture Commissioner and an advisor on the City of San Jose’s Public Art Advisory Committee. He is also the founder and CEO of Fúchila Fresheners, a “Chicano and Latino pop culture line of mobile scented art.”